OW779
Done for Metallic Inc
Sk8boarders wizards and lettering I created for the launch of the new VULC779 skate shoe designed by Virgil Abloh at Off-White™ c/o Em_pty Gallery Nyc 12 — 15 Sept. 2024.
This OW™ showcase curated by Alex Sossah explored the visceral energy of skate culture, weaving together art, music, and film.
A dynamic tribute to the spirit of youth, 779EXPO captures skateboarding as a creative force for community and artistic expression. this immersive experience blurs the lines between skate, art, design, & fashion.
All profits from the sales of the 779EXPO will be donated to skateparks and skate communities in West Africa, specifically benefiting @waf.park in Lagos, Nigeria & @freedomskateparkgh c/o @surfghana, in Accra, Ghana.
Photos and text courtesy Off-White™
VULC779
Virgil Abloh's new skate shoe made its debut at @endclothing in Milan, with the local skate and creative communities coming together to celebrate the launch.
Photos courtesy Off-White™
VULC779
Designed by Virgil Abloh, the new shoe speaks to his dedication to the skate community, incorporating key design elements where the sneaker comes into contact with the board.
Off-White™ celebrates the first VULC release in London, exclusively available for one month from the temporary 779 skate shop at @theofficialselfridges, where the Selfridges Bowl has also been customized for the launch and is open for skate lessons. With every purchase or lesson, visitors will receive a complimentary screen-printed t-shirt plus Off-White™ grips and stickers.
Key figures from the local skate community and young London creatives will be present and join a panel exploring the power of skate culture.
Photos courtesy Off-White™
